Avery is the Founder and Owner of Craft, bringing a structured and strategic approach to building and leading the company. With a background in operations and workflow design, she focuses on creating clear processes, streamlining decision making, and building systems that support long term growth and consistency.
Before founding Craft, Avery led operations teams for several national brands, where she refined her ability to turn complexity into clarity. Her leadership is grounded in the belief that strong systems create strong businesses, and she applies that philosophy to ensure Craft delivers dependable results with confidence and care.